Frugal Innovation: Doing Better with Less
Examine how resource constraints can guide a simpler response to customer needs. A useful lens for leaders deciding whether a project needs more investment or a different design.
Independent innovation and leadership adviser | Author on frugal innovation
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Navi Radjou brings a resource-conscious challenge to ambitious growth plans: can the desired outcome be achieved with a simpler solution? His work draws attention to ingenuity in settings where abundant money, infrastructure and specialist capacity cannot be assumed. For transformation leaders, this opens a useful conversation about redesigning demand before asking teams to do more. His contribution is particularly relevant when a portfolio needs to reduce complexity while preserving customer value.
Examine how resource constraints can guide a simpler response to customer needs. A useful lens for leaders deciding whether a project needs more investment or a different design.
Explore how sharing resources and rethinking production can change the economics of growth. The discussion connects business design with social and ecological value.
Consider how employees, customers and partners contribute practical solutions. The emphasis is on recognising useful ingenuity beyond the formal innovation function.
Explore how people inside large organisations can develop ideas despite constraints. A relevant conversation when internal complexity limits the ability to experiment.
Navi Radjou is an independent scholar, innovation and leadership adviser, and author based in New York. His work explores frugal innovation: creating useful economic and social value with fewer resources.
His perspective draws on his Indian upbringing, French education and work across several international markets. With his co-authors, he helped bring the concept of jugaad to a wider business audience through Jugaad Innovation. His subsequent work extends the discussion from individual ingenuity to organisational practices and economic models.
Radjou speaks about innovation, wise leadership, intrapreneurship and the frugal economy. His TEDGlobal talk examines creative problem-solving under severe resource constraints. For executive audiences, his relevance lies in questioning the assumption that a better solution must require more spending, more features or more organisational machinery.
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